摘要：近日，美国IT公司CEO安迪·拜伦（Andy Byron）在Coldplay演唱会上出轨被拍引发热议。相关画面已成为全球网络热梗，网友纷纷整活，竞相模仿。
近日，美国IT公司CEO安迪·拜伦（Andy Byron）在Coldplay演唱会上出轨被拍引发热议。相关画面已成为全球网络热梗，网友纷纷整活，竞相模仿。
🤔️小作业：
1.What can be inferred about Astronomer's future after the viral incident?
A. It will likely see an immediate surge in customer acquisition
B. The company's data orchestration model will be significantly restructured
C. Publicity may pose risks to its credibility among potential clients
D. Investors will withdraw funding due to the scandal
无注释原文：
How a Viral Coldplay Kiss-Cam Moment Spotlighted a Little-Known IT Company
From: The Wall Street Journal
When a kiss-cam moment gone wrong from a Coldplay concert this week started surging across social media, it put the spotlight on a small IT company few had ever heard of.
“On the plus side, we've all heard of Astronomer now, right?” Liz Leslie, a San Francisco-based digital marketing director wrote on LinkedIn.
Searches were spiking for “What is Astronomer” on Google after Andy Byron, the company's chief executive, was caught canoodling with Chief People Officer Kristin Cabot before dodging out of view on the jumbotron at Gillette Stadium outside Boston.
“Either they're having an affair or they're just very shy,” Coldplay frontman Chris Martin said from the stage. Byron is married, Astronomer confirmed.
By the end of the week, the little-known IT company had become a household name.
Astronomer released a statement Friday saying its board had initiated a formal investigation into the matter, and on Saturday the company announced that Byron had resigned.
It said that co-founder and Chief Product Officer Pete DeJoy was serving as interim CEO while it searched for a new chief executive.
So what does Astronomer actually do? It provides an essential but under-the-radar component for companies that want to leverage AI: the infrastructure that helps them integrate their data into the applications where they need to use it. The company said it has worked with Apple, Ford and Uber.
Astronomer was founded in 2018 and as of May had raised $375.13 million from investors, according to data from PitchBook. The New York-based company has more than 300 employees. Investors include Bain Capital Ventures, Insight Partners and Salesforce Ventures.
AI can be fairly useless to companies that don't have a strong handle on their own data, meaning there is a growing need for better solutions here. Salesforce's $8 billion acquisition of Informatica and Snowflake's $250 million purchase of Crunchy Data highlight the trend.
Astronomer said its advantage is that it works in tandem with Apache Airflow, an open-source platform that is widely used by enterprises to orchestrate their data pipelines.
Will the Coldplay incident help or hurt the company's prospects in data orchestration? That remains to be seen.
“While the visibility puts a spotlight on who Astronomer is, this is not usually the kind of publicity that brings in new customers,” said Peter Davenport, senior strategic consultant at brand, marketing and communications specialist Definition. “In fact, it threatens to erode trust and authority built over years, especially in industries where reputation and reliability matter most.”
- ◆ -
注：完整题目见本文开头；中文文本为华尔街日报官方译文，仅供参考
含注释全文：
How aViralColdplay Kiss-Cam Moment Spotlighted a Little-Known IT Company
From: The Wall Street Journal
When a kiss-cam moment gone wrong from a Coldplay concert this week startedsurgingacross social media, it put thespotlighton a small IT company few had ever heard of.
上周酷玩乐队(Coldplay)演唱会上一个“亲吻镜头”抓包时刻在社交媒体上疯传，一家鲜为人知的小型IT公司由此成为众人瞩目的焦点。
viral
viral /ˈvaɪ.rəl/ 表示“（通过网络在个体之间迅速）病毒式的（传播）”，英文解释为“used to describe something that quickly becomes very popular or well known by being published on the internet or sent from person to person by email, phone, etc.”举个🌰：Here's a list of the top ten viral videos this week. 以下是本周十大病毒式传播的视频。
📍常用短语 go viral，字面意思就是“像病毒一样传播、扩散”，引申为“走红，十分流行，疯狂传播”，比如朋友圈xxx刷屏了，也可以说go viral. 📍名词形式virality.
surge
surge /sɜːdʒ/ 1）作动词，表示“急剧上升；飞涨；剧增”，英文解释为“If something surges, it increases suddenly and greatly, after being steady or developing only slowly.”举个🌰：The company's profits have surged. 公司的利润激增。
2）表示“涌动，蜂拥向前”，英文解释为“to move quickly and powerfully”举个🌰：An angry crowd surged through the gates of the president's palace. 愤怒的人群涌进了总统府的大门。
3）作名词，表示“剧增”，英文解释为“A surge is a sudden large increase in something that has previously been steady, or has only increased or developed slowly.”举个🌰：An unexpected surge in electrical power caused the computer to crash. 突然出现的电压剧增导致电脑死机。
🎬电影《雷神2：黑暗世界》（Thor: The Dark World）中的台词提到：But she will not survive the amount of energy surging within her. 但她体内涌动的能量太大 她撑不住的。
spotlight
spotlight /ˈspɒt.laɪt/ 1）作名词，除了聚光灯，还可以表示“媒体和公众的注意”，英文解释为“attention from newspapers, television and the public”举个🌰：The issue is once again in the spotlight. 该问题再次受到人们的关注。
2）作动词，表示“特别关注，突出报道（以使公众注意）”，英文解释为“to give special attention to a problem, situation, etc. so that people notice it”举个🌰：The programme spotlights problems in the health service. 节目突出报道了公共医疗机构的问题。
📺动画片《鲍勃汉堡店》（Bob's Burgers）中的台词提到：You couldn't share the spotlight with Francis, could you? 你无法忍受弗兰西斯抢你风头是吧？
“On the plus side, we've all heard of Astronomer now, right?” Liz Leslie, a San Francisco-based digital marketing director wrote on LinkedIn.
旧金山数字营销总监Liz Leslie在领英(LinkedIn)上写道：“从好的方面来看，我们现在都听说Astronomer了，对吧？”
Searches werespikingfor “What is Astronomer” on Google after Andy Byron, the company's chief executive, was caughtcanoodlingwith Chief People Officer Kristin Cabot beforedodgingout of view on thejumbotronat Gillette Stadium outside Boston.
谷歌(Google)上“Astronomer是哪家公司”的搜索量激增，此前该公司首席执行官Andy Byron被拍到在波士顿郊区的吉列体育场(Gillette Stadium)的大屏幕上与首席人事官Kristin Cabot有亲热举动，然后还试图躲开镜头。
spike
spike /spaɪk/ 在年度词汇盘点文章中基本都会出现这个词，1）作名词，可以理解为“峰值”或者“激增；猛增；急升”，英文解释为“a sharp increase in the magnitude or concentration of something”如：a spike in oil prices 油价的急剧上涨。
2）也可以作动词，同样表示“激增”，英文解释为“if the number or rate of something spikes, it increases quickly and by a large amount ”举个🌰：New orders have spiked in the last two years. 新订单在过去两年里激增。
3）作名词，表示“尖头，尖刺；（尤指金属的）尖状物”，英文解释为“a narrow, thin shape with a sharp point at one end, or something, especially a piece of metal, with this shape”
4）spikes表示“（某些运动鞋上的）防滑鞋钉；钉鞋”，英文解释为“a set of short, pointed pieces of metal or plastic, attached to the bottom of shoes worn for particular sports, that stop the person wearing the shoes from sliding on the ground, or shoes with these pointed pieces”
canoodle
canoodle /kəˈnuː.dəl/ 表示“拥吻，亲吻爱抚”，英文解释为“If two people canoodle, they kiss and hold each other in a sexual way.”
dodge
dodge /dɒdʒ/ 表示“闪开；躲开；避开”，英文解释为“to move quickly and suddenly to one side in order to avoid sb/sth”举个🌰：He ran across the road, dodging the traffic. 他躲开来往的车辆跑过马路。
🎬电影《科洛弗档案》（Cloverfield）中的台词提到：You're dodging the question right now. 你在逃避问题。
jumbotron
jumbotron /ˈdʒʌm.bəʊ.trɒn/ 表示“超大屏幕”，英文解释为“a very large video screen like those used in sports stadiums (= large areas of land with rows of seats and often no roof where people watch sports)”举个🌰：Most people are delighted when they recognize themselves on the jumbotron. 当他们在超大屏幕上看到自己时，大部分人会很开心。
“Either they'rehaving an affairor they're just very shy,” Coldplay frontman Chris Martin said from the stage. Byron is married, Astronomer confirmed.
“他们要么是在搞外遇，要么就是非常害羞，”酷玩乐队主唱克里斯·马汀(Chris Martin)在舞台上说。Astronomer证实，Byron已婚。
have an affair
表示“出轨，婚外情”，英文解释为“to have a sexual relationship, and especially a secret one with someone you are not married to, or with someone who is married to someone else”
By the end of the week, the little-known IT company had become ahousehold name.
到上周末，这家鲜为人知的IT公司已变得家喻户晓。
household name
household name /ˌhaʊs.həʊld ˈneɪm/ 表示“家喻户晓的人”，英文解释为“a famous person that most people know of”举个🌰：He was a household name in the 1950s. 他的名字在20世纪50年代家喻户晓。
Astronomer released a statement Friday saying itsboardhad initiated a formal investigation into the matter, and on Saturday the company announced that Byron had resigned.
Astronomer上周五发布声明称，董事会已就此事展开正式调查。上周六，该公司宣布Byron已经辞职。
board
威尔·史密斯被禁止出席奥斯卡活动十年文中提到，board作名词，表示“董事会；理事会；委员会”，英文解释为“the group of people who are responsible for controlling and organizing a company or organization”举个🌰：Every decision has to be approved by the board (of directors). 每项决定都必须由董事会通过。
board作动词，表示“（使）上（船、火车或飞机）”，英文解释为“to get onto or allow people to get onto a boat, train, or aircraft”举个🌰：At the airport she boarded a plane to Hangzhou. 在机场她登上了去杭州的飞机。
It said that co-founder and Chief Product Officer Pete DeJoy was serving asinterimCEO while it searched for a new chief executive.
该公司表示，在寻找新任首席执行官期间，联合创始人兼首席产品官Pete DeJoy将担任临时CEO。
interim
interim /ˈɪn.tər.ɪm/ 表示“暂时的，过渡时期的”，英文解释为“temporary and intended to be used or accepted until something permanent exists”如：an interim solution 暂时的解决办法。
So what does Astronomer actually do? It provides an essential butunder-the-radarcomponent for companies that want toleverageAI: the infrastructure that helps themintegratetheir data into the applications where they need to use it. The company said it has worked with Apple, Ford and Uber.
那么，Astronomer到底是做什么的呢？它为希望利用AI的公司提供一个必不可少但又很低调的组件：帮助它们将数据整合到需要使用数据的应用程序中的基础设施。该公司称其曾与苹果公司(Apple)、福特(Ford)和优步(Uber)合作。
under-the-radar
under-the-radar /ˌʌn.də.ðəˈreɪ.dɑːr/ 表示“无人知晓的；低调的”，英文解释为“ignored or not noticed much by people in general”举个🌰：The boutique specializes in trendy and under-the-radar brands. 这家流行服饰店专营时尚小众品牌。
leverage
leverage /ˈliːvərɪdʒ/ 作动词，表示“利用”，英文解释为“to use something that you already have in order to achieve something new or better”，举个🌰：We can gain a market advantage by leveraging our partners. 我们可以利用我们的合作伙伴来获得市场优势。
补充：
📍leverage作动词还有“举债经营”的含义，英文解释为“to use borrowed money to buy an investment or company”举个🌰：They can leverage a very small investment into millions of dollars. 他们可以把很小的一笔投资变成数百万美元。
📍“举债经营”指以借得的资本从事投资活动以期获得大于利息的利润。 作名词，表示“影响力”，英文解释为“Leverage is the ability to influence situations or people so that you can control what happens.”举个🌰：His position gives him leverage to get things done. 他的身份使他有能力办成一些事情。
integrate
integrate /ˈɪn.tɪ.ɡreɪt/ 1）表示“使合并，使成为一体”，英文解释为“to combine two or more things in order to become more effective”举个🌰：You need to integrate exercise into your normal life. 你必须让锻炼成为你日常生活的一部分。
2）表示“（使）融入（某社会或群体）；（使）成为一体”，英文解释为“to mix with and join society or a group of people, often changing to suit their way of life, habits, and customs”举个🌰：He seems to find it difficult to integrate socially. 他似乎觉得很难与别人打成一片。
Astronomer was founded in 2018 and as of May had raised $375.13 million from investors, according to data from PitchBook. The New York-based company has more than 300 employees. Investors include Bain Capital Ventures, Insight Partners and Salesforce Ventures.
PitchBook的数据显示，Astronomer成立于2018年，截至5月份已从投资者那里筹集了3.7513亿美元。这家总部位于纽约的公司拥有300多名员工。投资者包括Bain Capital Ventures、Insight Partners和Salesforce Ventures。
AI can be fairly useless to companies that don't have a strong handle on their own data, meaning there is a growing need for better solutions here. Salesforce's $8 billionacquisitionof Informatica and Snowflake's $250 million purchase of Crunchy Data highlight the trend.
对于那些尚未很好地掌握自身数据的公司来说，AI可能相当无用，这意味着这方面对更好解决方案的需求日益增长。Salesforce以80亿美元收购Informatica以及Snowflake以2.5亿美元收购Crunchy Data的交易凸显了这一趋势。
acquisition
acquisition /ˌæk.wɪˈzɪʃ.ən/ 名词，1）表示“获得”，英文解释为“the process of getting something”举个🌰：The acquisition of huge amounts of data has helped our research enormously. 获得的大量数据对我们的研究有莫大的帮助。
2）表示“收购”，英文解释为“If a company or business person makes an acquisition, they buy another company or part of a company.”举个🌰：They have made acquisitions in several EU countries. 他们在几个欧盟国家购买了一些产业。
🎬电影《美国队长2：冬日战士》（Captain America: The Winter Soldier）中的台词提到：The prevailing theory was that the hijacking was a cover for the acquisition and sale of classified intelligence. 大部分人的看法是劫持事件只是在掩盖机密情报的交易。
Astronomer said its advantage is that it worksin tandemwith Apache Airflow, anopen-sourceplatform that is widely used by enterprises toorchestratetheir data pipelines.
Astronomer表示，该公司的优势在于它与Apache Airflow协同工作，后者是一个被企业广泛用于编排数据管道的开源平台。
in tandem
1）表示“同时”，英文解释为“at the same time”举个🌰：The heart and lungs will be transplanted in tandem. 将同时移植心脏和双肺。
2）表示“协同地，联合地”，英文解释为“If two pieces of equipment, people, etc. are working in tandem, they are working together, especially well or closely.”举个🌰：I want these two groups to work/operate in tandem on this project. 我希望这两个小组联合做这个项目。
open-source
表示“（免费并允许公众对源程序代码进行修改的）开放源码的”，英文解释为“Open-source software is free to use, and the original program can be changed by anyone.”
orchestrate
orchestrate /ˈɔː.kɪ.streɪt/ 1）表示“为管弦乐队改编（或创作）”，英文解释为“to arrange or write a piece of music so that it can be played by an orchestra”
2）表示“精心安排；用心策划”，英文解释为“to arrange something carefully, and sometimes unfairly, so as to achieve a wanted result”举个🌰：Their victory was largely a result of their brilliantly orchestrated election campaign. 他们的胜利主要归功于他们的选举活动策划得非常成功。
Will the Coldplay incident help or hurt the company's prospects in data orchestration? That remains to be seen.
这次酷玩乐队事件对该公司在数据编排领域的前景是利是弊尚有待观察。
“While the visibility puts a spotlight on who Astronomer is, this is not usually the kind of publicity that brings in new customers,” said Peter Davenport, senior strategic consultant at brand, marketing and communications specialist Definition. “In fact, it threatens toerodetrust and authority built over years, especially in industries where reputation and reliability matter most.”
“虽然这次曝光让人们知道了Astronomer是谁，但这通常不是那种能带来新客户的宣传，“品牌、营销和传播专业公司Definition的高级战略顾问Peter Davenport说。“事实上，这种事有可能侵蚀多年来建立的信任和权威，尤其是在声誉和可靠性至关重要的行业。”
erode
erode /ɪˈrəʊd/ 表示“降低，削弱”，英文解释为“If the value of something erodes or is eroded by something such as inflation or age, its value decreases.”举个🌰：Competition in the financial marketplace has eroded profits. 金融市场的竞争降低了利润。
还可以指“（气候）侵蚀，腐蚀；（岩石、土壤）风化”等，英文解释为“if the weather erodes rock or soil, or if rock or soil erodes, its surface is gradually destroyed”
- 词汇盘点 -
viral、 surge、 spotlight、 spike、 canoodle、 dodge、 jumbotron、 have an affair、 household name、 board、 interim、 under-the-radar、 leverage、 integrate、 acquisition、 in tandem、 open-source、 orchestrate、 erode
- 词汇助记 By AI -
A viral jumbotron canoodle caused a surge in gossip; the CEO, who had an affair, tried to dodge the spotlight. But as shares spiked, the board named an interim head to orchestrate an acquisition, integrate open-source tools, and leverage the household name, all while working in tandem to erode rivals’ lead with an under-the-radar strategy.
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